Podcasting

How to Optimize Your Podcast for SEO

How to Optimize Your Podcast for SEO

With podcasting on the rise, Google announced last year that podcasts will appear in search engine result pages (SERPs). Because of this, it's important to incorporate search engine optimization into your podcasting strategy. Here are 12 SEO tips that can help your...

Which Podcast Format Is Right for You?

Which Podcast Format Is Right for You?

Starting a podcast is an exciting venture, but great podcasts don't happen by sheer luck. To create a consistent product with a devoted following, you need to put serious thought and planning into the type of podcast format you'll use. To get a better understanding of...

3 Benefits of Having a Website for Your Podcast

3 Benefits of Having a Website for Your Podcast

Podcasts have exploded in popularity in recent years. It seems like nearly everyone has a started podcast today, from business owners and entertainers to hobbyists and professional athletes. But to create a successful business podcast, you'll need more than a...

How Small Businesses Can Benefit from Starting a Podcast

How Small Businesses Can Benefit from Starting a Podcast

It's no question that podcasts have seen tremendous growth over the past few years. With 90 million monthly listeners—and the fact that podcasts are available virtually anywhere—there are tons of opportunities for businesses to reach new customers and grow their...