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With podcasting on the rise, Google announced last year that podcasts will appear in search engine result pages (SERPs). Because of this, it's important to incorporate search engine optimization into your podcasting strategy. Here are 12 SEO tips that can help your...

Starting a podcast is an exciting venture, but great podcasts don't happen by sheer luck. To create a consistent product with a devoted following, you need to put serious thought and planning into the type of podcast format you'll use. To get a better understanding of...

Podcasts have exploded in popularity in recent years. It seems like nearly everyone has a started podcast today, from business owners and entertainers to hobbyists and professional athletes. But to create a successful business podcast, you'll need more than a...

As the popularity of podcasts continues to explode—with one quarter of Americans listening to at least one podcast each week—advertisers have started to realize the effectiveness of advertising with podcasts. Here's what you need to know about getting started with...

Is your business thinking about starting a podcast? As of 2019, 55% of Americans listened to at least one of the 500,000 active podcasts, and it's predicted that a whopping 132 million Americans will be podcast listeners by 2022. So there's no doubt that podcast...

It's no question that podcasts have seen tremendous growth over the past few years. With 90 million monthly listeners—and the fact that podcasts are available virtually anywhere—there are tons of opportunities for businesses to reach new customers and grow their...